A slow website costs you customers
Every second of load time costs you rankings and customers. If your site is slow, Google pushes you down and visitors leave before they ever see you.
Simon's Lead is an SEO and GEO agency based in Madrid, Spain, founded by Nacho López: we get your site ranking on Google and work to get you cited when your customers ask ChatGPT, Gemini, Perplexity or Google's AI Mode. We build the website, the authority and the tracking, and connect it all to your AI: publish an article or a landing page whenever you like, just by asking in your own words.
or see how it works ↓You decide when to publish: ask your AI and it's live on your site in minutes. We add press placements paced to your budget.
Every second of load time costs you rankings and customers. If your site is slow, Google pushes you down and visitors leave before they ever see you.
SEO today is all about consistency: new content, new keywords, new links. If every article or landing page waits on a developer or an agency, that pace breaks. With your site connected to your AI, you publish yourself, whenever you like.
ChatGPT, Gemini and Perplexity are already answering people looking for businesses like yours. If you're not in those answers, that customer goes to whoever is.
GEO (Generative Engine Optimization) is the work of getting assistants like ChatGPT, Gemini and Perplexity, along with Google's AI Overviews and AI Mode, to mention and link to your brand when they answer. When you show up in those answers, that customer lands on your site already interested in you.
Traditional search still calls the shots: rankings, traffic and clicks to your website. We work on every detail, every day.
When a customer asks ChatGPT, Gemini or Perplexity about your field, the answer suggests specific brands. We get yours ready so it stands a better chance of showing up.
Simon's Lead covers both at once: Google and the answers from ChatGPT, Gemini and Perplexity. And every month we ask them the same questions and show you whether they mention you yet. How we do GEO (in Spanish) →
There's a lot of noise in SEO. We'd rather you see the work for yourself. Here's what we commit to on every Simon's Lead project:
Real, measurable work you can see from day one.
We bring the flawless website, the media authority and the tracking; you publish from your AI whenever you like. All woven into one system, so you can focus on your business.
We make it fast, solid and ready to sell. Top marks in Lighthouse (99–100) and Core Web Vitals in the green: Google rewards it, and customers stick around.
We publish articles that link to your site in top-tier online press, using the budget you set. Your brand starts showing up where your customers read.
You climb the rankings and get more qualified traffic, while we work to get ChatGPT and Gemini recommending you when your customers ask.
We get your site in top shape: fast, error-free and ready to sell. Technical improvements show up within days.
We connect your site to your AI so you can publish whenever you like and, within the budget you set, the first press placements go out.
Google crawls and indexes the new pages, and your site starts showing up for more searches.
You climb the rankings and visitors from your target searches start coming in. Every month we ask ChatGPT, Gemini and Perplexity the same questions and show you what they say.
Nonstop: more visibility and more customers every month, all tracked in your dashboard.
We connect your website to your AI assistant (Claude, ChatGPT or whichever you already use). From then on, building a campaign landing page, publishing an article or changing a price across every page is just a matter of asking in your own words. No code, no waiting on anyone, and everything saved in the history.
How it works: we install an MCP connector (Model Context Protocol) on your site, the open standard Claude, ChatGPT and other assistants use to work with your tools. Your assistant only sees and touches your site, with your permission, and every action is logged.
Examples: you ask your AI for a landing page for the November offer with the form connected to your CRM, and it builds it, publishes it and notifies Google and Bing; you ask for an article and it writes it, links it to your pages and publishes it; or you ask which products are about to run out and it prepares the order to your supplier, which waits for your confirmation.
We don't stop at the report: we build the site, the store and the connections so everything runs on its own and you control it from your AI.
Top of Google and ready for ChatGPT, Gemini, Perplexity and Google's AI Mode to cite you. Every month we measure it with the same questions from your industry.
From Wix, WordPress or a no-code builder to a site of your own: lightning fast and fully yours. AccesoPro went from 76 to 99 on mobile PageSpeed.
Landing pages, articles, news and changes, just by asking Claude or ChatGPT. See how →
Catalog, stock and prices synced from your suppliers every night; AI search and an AI shopping advisor; offers with the legal previous price; margins checked against competitors; orders and reports from your AI. The Vida al Natural case →
Your brand in more than 2,000 newspapers and magazines, within the budget you set, plus your own newsroom.
Forms straight into your CRM, the source of every contact (UTM) and pixels with consent done right.
Toxic links removed and, if your site has been hacked, we clean it, recover it and lock it down.
Rankings, links, ChatGPT mentions and everything published, every month in your dashboard and your report.
AccesoPro, an online academy that prepares students for entrance exams in Spain, came to Simon's Lead with a no-code site that Google barely noticed. 25 days later it had 13 searches from its sector in Google's top 10, Google's AI citing it as a source and five times more visits from Google, nine times more on its best day. No ads. It's the same process we'll follow with yours.
“A surprising start to the project: the website's metrics are unbeatable, the keywords are spot on, and we're moving into the link-building phase, already bringing in some leads and several top-10 rankings. Nacho does a great job, provable and measurable, which gives real solidity to accesopro.com's SEO/GEO project. Brilliant!”

Figures measured by Simon's Lead, each with its date: DataForSEO on Google Spain and AccesoPro's server logs (visits from search engines, excluding ads and bots). Updated on October 13, 2026. See the full case study and how we measured it (in Spanish) →

Vida al Natural is an herbalist shop in San Agustín del Guadalix, near Madrid. We built them an online store of their own, in 8 languages, where the catalog, stock and prices from their suppliers update themselves every night. Nely, their AI herbalist, advises every customer, and the whole store can be run by talking to their AI.

Ask your AI and they come out written for the searches that bring in customers, linked to your pages and flagged to Google.
We spot low-competition searches in your field and go after them before your competitors do.
Your brand featured in real newspapers and magazines, with a natural link profile that grows steadily.
We prepare your brand and content so ChatGPT, Gemini and Perplexity stand a better chance of recognizing and mentioning you when people ask about what you sell.
Technical, content and internal-linking tweaks that keep you climbing month after month.
A dashboard you can read at a glance: what went live, where you show up and how your rankings are moving.
We publish articles that link to your site in top-tier online press. Here are some of the newspapers and magazines where your brand can appear:
…and 2,000+ newspapers and magazines across the US, UK, Canada, Australia and Ireland
Press placements are paid separately. With the budget you set, we choose the timing, the anchor text and the outlets that give your site the most authority, so you get the most out of every placement. And you sign off on the list of outlets before we start.
And when your customers ask an AI assistant, the answer should be you:
National, business and local press · a monthly report on every placement
Your site loads instantly, with no errors: 99–100 on Google's public benchmark (performance, best practices and SEO). A spotless first impression—and customers stick around.
An article, a landing page or a news item, whenever you like: ask your assistant and it's on your site in minutes, no code involved.
Articles that link to your site in leading newspapers and magazines. Your brand builds authority, and Google takes you more seriously month after month.
You move up for the searches that matter to you and draw traffic that turns into customers, not just passing visitors.
When your customers ask ChatGPT, Gemini or Perplexity about your industry, we work to get your name into the answer—and every month we show you whether it's there.
Every month, see at a glance what's been published and where you're moving up. It's all there whenever you want to look.
Rank first when people search for your service in your city, and build your presence for when they ask ChatGPT or Gemini, too.
Traffic that buys from your product and category pages—and your store in the conversation when shoppers ask about your products.
We get your use cases and product searches ranking while you focus on building.
Build visibility and trust so people choose you over the clinic next door.
Content and authority that bring you qualified leads every week, without relying on ads.
Offer your clients SEO on Google—plus visibility in ChatGPT, Gemini and Perplexity—with our engine running behind the scenes. Let's talk white-label.
“I want to rank first when people search for my service in my city.”
We polish your website and earn mentions that tell Google you're the local go-to, and you publish pages about your area from your AI. You start showing up at the top when people search for what you offer.
LOCAL SEO“I want ChatGPT to recommend me when people ask about my industry.”
We build up your content and your presence on the sites ChatGPT, Gemini and Perplexity draw on, and every month we show you whether they mention you when someone asks about your industry.
CHATGPT · GEMINI · PERPLEXITY“I want content and authority without hiring anyone.”
Your AI writes and publishes whatever you ask, whenever you like, and we build your press presence for you. No hiring needed: just watch your rankings climb on the dashboard.
CONTENT + AUTHORITYRequest your free audit and we'll show you what to improve. No commitment, and you don't have to touch a thing.
Free, no commitment · we'll show you exactly what we'd do with your site
Simon's Lead is part of El Agente IA (elagenteia.com) and was founded in Madrid by Nacho López (profile in Spanish). We work remotely with businesses all over the world, and we measure everything: every month you see what's been published, which rankings you've gained and whether ChatGPT, Gemini and Perplexity cite you.

First we show you exactly what we'd do for your site; then you decide with everything on the table.
Two minutes: your website, your name and your email. No commitment.
We analyze your site and tell you what isn't working, what we'd do and what it would cost. Clear, with no surprises.
If you like what you see, you approve it and we get started. If not, the audit is yours to keep.
Every month you watch your rankings, your traffic and your new customers grow, and you publish from your AI whenever you like.
What to know before you invest in SEO, explained step by step (articles in Spanish).
Just your website. We take care of optimization, authority and measurement, and connect your site to your AI so you can publish content whenever you like, just by asking in your own words. There's no code to learn or touch.
It depends on your site and your goals. You start with a free, no-commitment audit: we show you what we'd do and what it would cost, with no surprises. Press placements are paid separately, from a budget you set, and we invest it where it moves your rankings most.
Technical improvements to your site show up within days. Rankings take months: every article you publish and every link adds up. Mentions in ChatGPT, Gemini or Perplexity come gradually and on no fixed date, because their answers change from one conversation to the next; every month we show you whether they mention you yet.
SEO works to get your website to the top of Google's results. GEO (Generative Engine Optimization) works to get assistants like ChatGPT, Gemini and Perplexity, along with Google's AI Overviews and AI Mode, to mention and link to your brand when they answer. Both rest on the same foundations (a technically flawless website, clear content and mentions on other sites), which is why we work on them together.
What an assistant says varies from one conversation to the next, and nobody controls it. What we can promise is the work and the measurement: we get your website and your brand ready so they stand a better chance of showing up, and every month we show you, using the same questions, whether they're mentioning you yet.
Every month we ask ChatGPT, Gemini, Perplexity and Google the same questions about your industry, and we note whether you show up, with or without a link, and which other brands appear. You'll see it all in your monthly report.
They're names for very similar work. GEO (Generative Engine Optimization) is the term introduced by the academic study presented at KDD 2024; AEO (answer engine optimization) puts the focus on winning the direct answer to a question; and “AI SEO” is another label for similar work (it can also mean using AI to do SEO). Here, GEO has nothing to do with geolocation or local SEO. We call it GEO and cover all of it, together with your SEO.
We start within days: first we get your site in top shape and connected to your AI, then the press placements begin.
We can work alongside them or take over. In the free audit you'll see what isn't working for you and what we'd do differently so you finally get found.
Yes. The system adapts to your industry and your keywords; in the free audit we tell you exactly what we'd do in your case.
In top-tier online press: more than 2,000 newspapers and magazines across the US, UK, Canada, Australia and Ireland (our press partner's catalog, October 2026), from Entrepreneur, VentureBeat and IBTimes UK to local papers like the St. Louis Post-Dispatch. We pick the ones that give your site the most authority, and we get your brand ready to be cited by ChatGPT, Gemini, Perplexity and Google.
Completely. Everything published on your site belongs to you and stays with you, including what your AI creates.
Not for the technical side, the press or the tracking: we sign off on it with you on day one, and from then on it runs on its own. Content is yours to publish whenever you like, just by asking your AI. Your dashboard shows what's been published and the rankings you're gaining.
Yes, and that's how content works: you publish it whenever you like. We connect your site to your assistant (Claude, ChatGPT or another one that supports MCP, the open standard AI uses to work with your tools). Ask it for a landing page, an article, a news item or a price change in your own words and it publishes it on your site. Every change is kept in the history and can be undone in one sentence.
Yes: smart stores you own. Catalog, stock and prices update themselves from your suppliers; there's AI search and an AI advisor; offers show the legal previous price; and orders, stock and reports are handled from your AI. That's what we built for Vida al Natural (vidaalnatural.com), with 42,473 products.
Absolutely. We look after your reputation with links in quality outlets at a natural pace, always protecting your domain. And every change your AI makes is kept in the history and can be undone with a single sentence.
Simon's Lead is the SEO and GEO agency of El Agente IA (elagenteia.com). Nacho López founded it in Madrid.
We analyze your site and show you, with no commitment, where you're losing rankings and customers—and exactly what Simon's Lead would do for you. The sooner you start, the sooner you pull ahead of your competitors.
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